At last night's prestigious UK eCommerce Awards 2023, Virgin Trains Ticketing received the ‘App Of The Year' gong, ahead of runner-up Scottish Power.
The judges, who were drawn from across the business world, highlighted creative elements of the app, as well as its branding and quality. They said that the team that developed the app had “made significant, well-executed decisions when facing challenges, and the integration of the branding is commendable and the products they are offering on the app are highly beneficial to customers.”
Virgin Trains Ticketing helps passengers to save money on train travel. Passengers can use the app to book train tickets to anywhere across Great Britain. They earn three Virgin Points for every pound they spend on the app, which they can then use to claim discounts on future train travel.
The app sells tickets without booking fees, and offers split ticket options and a cheap fare finder, which locates cheaper ways of making the same journey.
Passengers can download the app here.
The UK eCommerce Awards aim to recognise and celebrate online selling across multiple retail sectors. The various categories celebrate website creativity and technology, software and innovation, and eCommerce campaigns.
Mark Plowright, Director of Virgin Trains Ticketing, said: “At Virgin Trains Ticketing our mission is simple: to make train travel easier and more affordable for our customers, so it's an amazing achievement to be recognised for our hard work and brilliant product. What an accolade after launching just 16 months ago!”
